Thursday, December 06, 2007
One of the fastest ways of getting PR on the web is with the help of press release distribution services. There are a number of these services on the web that you can use to disseminate newsworthy information. These services range from free (free-press-release.com) to expensive such as PRweb. Regardless of which service you use to distribute information about your product, business, or recent activity, be sure that the service allows for active links in your press release. In addition to the potential media coverage, you'll also receive a boost to your search engine rankings.
Contests, collections and donations. Radio is famous for their efforts to promote worthwhile contests, collections, and donations. Listen to what your local radio station promotes. Are you hearing about a local company collecting coats for the needy? Or what about on online travel agency offering a warm get-a-way in the middle of winter? Once you've created a worthwhile idea, make your local media aware of it. Often times, stories may get picked up locally and spread to a national level. Never underestimate the power of the media!