tag:blogger.com,1999:blog-30060900.post5428688868702854024..comments2024-03-13T13:18:40.725-04:00Comments on The Marketing Blog: Taking Your Online Marketing... OfflineAnonymoushttp://www.blogger.com/profile/10079648585125237892noreply@blogger.comBlogger1125tag:blogger.com,1999:blog-30060900.post-85561705167333297712007-12-03T00:15:00.000-05:002007-12-03T00:15:00.000-05:00Great advice!!!In an area (direct mail) of such co...Great advice!!!<BR/><BR/>In an area (direct mail) of such confusion and bad advice you've hit a home run!<BR/><BR/>As suggested in section 4, testing is VERY important. I agree that people should use planning in their budget and approach to ensure they get the results they need.<BR/><BR/>In addition tracking the test, and active campaign results are imperative, if you are to continue in this type of marketing. <BR/><BR/>The people who are down on direct mail are the same people who do not take time to plan their campaigns.<BR/><BR/>Thanks for a GREAT post.<BR/><BR/>David Franks<BR/>www.professional-lists.comAnonymoushttps://www.blogger.com/profile/14741884182386220322noreply@blogger.com