Okay, so we all know about blog directories. The question is, "What are the advantages to having your site listed?". I asked myself this question when I started my own blog - not to mention MarketingScoop.com.

There are a number of reasons why submitting your blog to blog directories is a good idea. Here are just a few.

1. Blog Directories are often crawled by Search Engines. Blog directories are easily crawled by major search engines such as Yahoo!, MSN, and Google. The structure of these directories is perfect for search engines and search engine optimiation. As with many popular blog sites, search engines may not be able to crawl the entire site and therefore your blog may take some time to appear in search results.

2. Most blog directories see a lot of traffic. In addition to ranking high on search engine results, individuals like to see who else is listed in their category. This can create clicks and exposure that you otherwise wouldn't get. Don't underestimate the power of curiosity.

3. Blog Directories have a large number of incoming links. Many directories give you the option of providing a reciprocal link or small subscription fee. As a result, a number of links are generated regularly - helping popularity and placement on search engine results lists.

4. Many directories offer RSS feed upates. In addition to posting your blog on a Blog Directory, you may also have the opportunity to post your feed. This makes it easy for individuals to subscribe to your blog feed. Additionally, the blog directory receives your blog updates on a regular basis.

If you want to increase exposure for your blog, begin submitting to blog directories. I personally recommend the Marketing Blog Directory. You can submit your blog for free or get a premium listing for only $1 per month. Search out other blog directories as well - this is time well spent and your blog readers will appreciate the added popularity of your blog!