Tuesday, December 15, 2009
The Million Dollar Mint
Next on the list are heavy hitters like Matt Mullenweg, creator of Wordpress. This young gun changed the way many people develop websites, manage content and keep clients, fans and web browsers up to date on happenings in the world of the content creator. Next to him is Mark Zuckerberg, king of social networking after besting Myspace sometime last year.
Gen-Y Speed Branding
Young people have found that being on Google's good side can bring more than traffic to their website. Through topics like personal branding, college grads are starting to make a name for themselves that will have employers calling them before the ink dries on their diploma, getting clients without much work experience and having the opportunity to network with people all over the world, due to niche writing, blogging and having a case of the "curious."
The Internet has been around for nearly the entire lifespan of younger Gen-Y's and mobile technologies are in more hands than anyone could have ever imagined, to the tune of 4-1 over internet enable computers.
How To Rock Google In The Branding Space
Grab up the vanity URL's. If you want to own a brand name, than you really need to own it. After you grab a rocking domain, go and signup for the popular social networks and start getting active. This includes YouTube, Facebook, LinkedIn, Twitter and Brazen Careerist (the latter for the Gen-Y crowd). By getting active on these platforms, you will build a fanbase, great links back to home base and start to dominate the top page in Goolge.
Your brands can compete with Gen-Y! The challenge is to get out there and outperform us. Work harder. Work smarter. Then cash out for $170 million to an older, slower company like Aaron from Mint. Not a bad exit strategy, huh?