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Monday, April 25, 2011




As an Internet marketer, I'm always looking for new ways to create value and bring meaningful products to market. From time to time, I'll learn about a new product by receiving emails from potential partners or hearing about the latest from individuals in my circle of influence. Unfortunately, there are a lot of products out there right now that are nothing but "get rich quick" schemes.


Nothing pisses me off more than seeing these "get rich quick schemes" and there are tons of them currently being promoted online.

Just go to ClickBank or PayDotCom and you'll find dozens of these so called affiliate products that oversell themselves and are filled with empty promises. Of course they sound good and even provide evidence of success. However, I can be the first to tell you that many of them don't work for the masses. Rather, the only people making money from these promotional products are the promoters.

I only share products or promote products that I've personally used and personally been successful with. In today's world that's something called honesty and I feel its really lacking in some areas of online marketing. Don't get me wrong, not all online marketers are bad. I have a number of good friends who make a living selling other people's products - but they're honest.

Sorry for the rant but I'm old-school and am a bit fed up with marketers pushing these get rich quick schemes. How do you know if a particular offer is no good? Unfortunately the only thing you have to go on is common sense.

If the product says that you're going to get rich on autopilot, think again. The fact is that no product generates revenues on 100% autopilot. If there is one, and it actually works, I'd love to know about it. I've been marketing online for more than a decade and have yet to find one. If you honestly think you're going to get access to a real product like this through some random email, than go for it.

I'd like to extend the following offer for anyone who has an affiliate product that actually works and delivers what it promises. Show me how effective your product is and I'll write a post on it - no strings attached!


15 comments :

Robert Urban said...

Michael, I completely agree. I recently tried to look for an authoritative source on affiliate marketing and I had to screen through hundreds of self-promoting products and companies. It reminds me of the early days of Amway-leveraging the success of the very top tier percent to the masses, whereas a vast majority just wasted time and money. Nothing on autopilot can ever duplicate the creative process of the human brain. Sad to say, that the reason these work is that people hope against experience that there is some substitute to hard work and innovation.

Jeremy Powers said...

Michael - I started a post similar to this last week, but I had to delete it. You were able to do what I was not - - express frustration toward this crowd without ranting.

I have tried to use email ad-swaps 3 times this year, and all three times the responders were all promoting products I simply refuse to run ads for.

With all of the emphasis on "personal branding" in the last five years, you would think this would be less of a problem.

Sean Parnell said...

I couldn't agree more. The get-rich-quick schemes only make the schemers and their shills get rich (and probably not even "rich" at that).

I'm also old-school and have found that, like in sales, persistence over time pays off. Success in internet marketing today includes things like making little updates to your website every day (or week). Regular blog, Facebook and Twitter postings. Regular postings to the blogs of those with similar interest. Monthly email campaigns to target markets with new messages. And so on.

Cindi @ Chiropractic Marketing said...

well...tell me how you really feel! I might be one of the few, but I love a good rant! In fact I don't think their is enough "soap boxing" out there. Don't get me wrong, there is plenty of the other type of ranting...can't write that word though. Ranting...or justified anger is good for bringing injustice or unfair play into the spotlight; with a call to action. Which is inline with the old adage; Don't complain unless you have a solution, which you do. It's called "Bring it on" or "Prove me wrong".
Here's the rub with the products or marketing you are venting about; If they would just put in writing a small little side note or disclaimer; "results will vary with the amount of work you put into it" ...duh! Shouldn't you also point some of your ire toward the people who buy into these claims?

MaxFooterAd said...

Thank a lot for your imformation

Jef Menguin said...

Everytime someone tells me that you will not need to work anymore, I know at once that either the guy is broke or a liar. My friend, who is a top-tier in Amway works 16 hours a day.

Brandy Q said...

This post made me smile. As someone who truly believes in good, quality content it's hurtful to see companies peddle virtual-snake-oil. Just remember these "products" don't last for long! Check back in 5 months and I bet that company is long gone.

Janet Peischel said...

Amen. We are drowning in new apps that may/not work for which there is no support. This makes me crazy. There are always huge usability issues and the Help menus suck. New enhancements are often not enhancements at all, but further frustration.

Read my blog post, The Pragmatic Marketer

unibet said...

Good to be true and everything seems to be perfect...the question I always ask is why do they advertise this scheme isn't this a trade secret to keep for themselves...thanks for the post

Troels said...

I have been promoting several clickbank products and I have have come to the same conclusion as you. Most of these "get rich quik"-products are mostly made with one purpose and one purpose only - to suck money out of people.

I also think that the number of refunds reflect the quality of these products.

Furthermore I think it's a bit funny how many people out there that has a "GREAT SECRET" they want to share with so - it only cost you 20 bucks...

Thanks for the post!

Anonymous said...

Thanks for the info great to know this.

Yasin said...

If it's sounds too good to be true, then it probably isn't. And if it's too cheap to be true, it's a scam.

Michael Hiles said...

In my opinion, the entire make money online segment of information product marketing is going to eventually implode. There's so much rehashed garbage, and the funny thing is that the entire market defies marketing fundamentals (in spite of proclaiming their marketing prowess). There's little differentiation, if any. It's truly a mess.

1stclick said...

Thanks for the post.
I remember once, when I actually believed on those schemes.
Someone should really do something about that.

Again thanks :)

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